Working together with Google, we created a global campaign highlighting the Android Developer Challenge (ADC), a competition for app developers.
How it started
In late 2019, we started working on a series of films about the ADC programme. Ten winners would also receive our product design support and have their apps and journeys showcased at Google I/O 2020.
Then COVID happened
We had to rethink everything.
Zine of the times
Collaborating with leading journalists, illustrators and designers, we produced an eye-catching zine that could be posted around the world. We also made a digital version that received 500k hits in the first week alone.
Matching the artwork to the concept of each app, we selected incredible illustrators based in South Korea, Canada, Spain, Israel, New Zealand, the United States, Denmark and Mexico.