Back to the old school
The personal touches always make a difference. To kick off Playtime 2019, an event for app and games developers, we created an action packed adventure filled with references of the companies sitting there in the audience.
We love designing and producing events. We also love creating bespoke video content for them as an added layer for guests to enjoy.
Client
What we did
Brief
Brief
Maintain high viewer engagement during Google's B2B events by breaking up standard presentation formats with premium visual content.
Approach
Approach
Rather than simply repeat standard presentation graphics, we built a varied library of custom animations - from stop-motion to full 3D renders - giving the events recurring moments of visual surprise. Constantly re-hooking audiences.
Adventure time
To drive entries for Google Play’s Indie Games competition, we produced an online advert to speak directly to developers.
And we begin
Played out on a massive 10m screen, this countdown signaled the start of Playtime 2017.
Based on the brutalist architecture of the venue and the neon lights we filled it with, it built up the excitement for the keynote speech.
