Creative Production Studio since 2008
  • LDN  --:--:--
  • LA  --:--:--

Google
I/O opener

Creative Production Studio since 2008
  • LDN  --:--:--
  • LA  --:--:--

Google Play invited us to make the opening film for their keynote session at Google I/O 2018, the annual developer conference about the future of technology.

Client

Google

What we did

Event Content

Brief

Give Google I/O an opening film that immediately engages developers and introduces the event's central idea.

Approach

An opener has seconds to land its idea. Building on the notion that app-building should be easier, we took everyday activities, cockerels, chainsaws, calculators, and playfully showed technology improving them, mirroring Google tech supporting developers.


 

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