We joined forces with Nakheel, leading Dubai developers, and their agency Ochre to showcase their latest rebrand with an award-winning manifesto campaign.
Rebrand Manifesto Video
One of the most famous developers in Dubai, Nakheel, has always looked to the future when building.
Having developed Palm Jumeirah, the Jumeirah Islands and the Palm Tower, they've successfully transformed Dubai's skyline with notable developments that have become landmarks in their own right.
Driven by this commitment to the future, Nakheel, in collaboration with their branding agency Ochre, enlisted our assistance in creating a compelling manifesto film that encapsulates their latest rebrand, highlighting their dedication to building happiness and prosperity.
Our work for Nakheel caught the attention of TransformMagazine, which awarded the campaign three Golds, two Silvers and three Bronzes in just one round of MEA awards.
- Best brand architecture solution - Gold – Nakheel and Ochre
- Best brand evolution (corporate) - Gold – Nakheel and Ochre
- Best visual identity from the property, construction and facilities management sector - Gold – Nakheel and Ochre
Namaan Atallah | CEO | Nakheel
Rasha Hasan | COO | Nakheel
Supported with Interview Videos
Alongside the Manifesto, we created Interview Videos with Nakheel Senior Leadership Team which reflect the personal motives behind these developments. Speaking to C-Suite personnel we saw how Nakheel measure their success on people's happiness and prosperity.