CG Commercial for Epson’s Ink Subscription Service.

Client

Epson

What we did

Multi-market VFX production

Epson’s ReadyPrint subscription service ensures customers never run out of ink - with boxes that deliver themselves (well, almost)

With a creative concept already established, Epson approached us to bring this vision to life. The result? Two polished hero films plus a reusable 3D van asset, all ready for action across six languages, social & TV.

CGI Advert Meets Cardboard

We started with a real cardboard van for reference, but let's be honest - cardboard and campaign life don't mix well.

That’s why we created a re-usable 3D van asset that would provide Epson with lasting value - built for reuse across campaigns, and ready to drive through any channel or format.

John Lewis Christmas Ad-level content without having to pay through the nose

– Consumer Marketing Manager, Epson

Epson ReadyPrint, Lifestyle Video

Our companion piece shifted focus to home - capturing the calm, hassle-free world that ReadyPrint creates in everyday life. Through careful storyboarding, production, and localisation, we crafted a warm lifestyle film that resonates across different formats and markets, showing how seamlessly ReadyPrint fits into real homes and real routines.

Epson ReadyPrint - Van Delivery - Social
Epson ReadyPrint - Lifestyle - Social